In May 2017, Ashland Wine Cellar celebrated its fifth anniversary under owners Brian and Lisa Dunagan. Former Reno, NV residents, the Dunagans moved to Ashland in 2010. They bought the shop because they wanted to feel part of the community. According to Brian, “Being a local business owner made Ashland and southern Oregon our home.” Brian is a civil engineer and Lisa works in development at the Rogue Community College Foundation.

The Wine Cellar, started by Lorn Razzano in 1980, is considered the oldest wine-only shop in Oregon.  As full service wine shop the goal is to combine top-notch customer service with a broad selection of hand-picked, vintage-conscious wines.  The shop specializes in offerings that are a bit “harder to find” –  boutique Willamette Valley Pinot Noirs, Grower Champagnes, Barolos. It also carries a wide array of Southern Oregon’s finest producers, top shelf California Cabs, and an intriguing set of imports. Local supermarkets may offer many different sorts of wine, but the Wine Cellar features high quality wines and the knowledgeable staff can help and guide patrons to make educated purchases, whether it’s for the casual glass of wine or big events, dinner parties and weddings.

The best kept secrets are the Under $20 red and white sections. Easily recognized when you walk in as two free-standing “islands”, these gems are staff picks for wines with distinct varietal character from around the globe that both over-deliver and won’t break the bank.

Every Thursday, from 4:30 to 6:30 pm, the shop offers complimentary wine tasting featuring regional wineries. Tastings include snacks and a 10% discount the featured wines. The Wine Cellar also continues the Razzano tradition of selling cigars (no Cubans yet) and a small selection of beers.


Meet the Staff:

Liza Jussiaume, Store Manager

Liza Jussiaume, Manager
Liza is no stranger to the Southern Oregon wine scene. She has held a variety of marketing and customer relation jobs at local wineries and prestigious wine shops in the valley. Liza has plans to introduce new wine tastings, wine classes, and work with local restaurants to host wine educational dinners, along with other additions.